How much for a page of editorial? £350

Design Buy Build is a British magazine whose editorial content is for sale to prospective advertisers. In January, in a post called “A different editorial standard,” I wrote that the magazine’s editors charge companies a £85 fee to print color photographs in new product announcements.

Today’s pitch from Design Buy Build’s editors is even more direct: £350 for a full page article about you. All you need to do is send some color images with text. Such a deal! Here’s the full offer, typos included.

Subject: Ref: A4 Editorial Featue Page

Design Buy Build: The only publication of it’s kind supported by over fifty of the most respected building & design associations throughout the UK

We are now putting together our Yearly 2008 Product Review, and have a A4 Editorial Feature Page Available.

If you have some of the following information that you can supply by Wednesday 12th November, I would be able to offer this for just £350

Latest Product Innovation or Case Study (All we would require is a couple of colour images along with up to six hundred words of text. approx)

This special edition always generates more enquiries than any other edition throughout the year and will be distributed in the middle of November to over 50,000 of the most up to date key specifiers & purchasers within the design & building industry. Including: Architects – House Builders – Developers – Contractors – Interior Designers – Self Builders – Housing Associations – Landscaping Specifiers – Town Planners – Purchasers within the Hotel & Leisure Industry, Health care, Local Authorities, Public Sector & Private Practices. Please view the latest edition at

If you would like to take up this offer, please email me your confirmation as soon as possible as I am only able to offer this opportunity to the first company to respond.

Best Regards
Fiona Meadows
Feature Editor

Z Trek Copyright (c) Alan Zeichick