Software evangelism for dummies

Well, not for dummies — for enthusiasts! You may recall my comments about Guy Kawasaki’s keynote address at the Salesforce Developer Conference, where I described him as “the funniest entrepreneur.” But whether he’s a CEO or venture capitalist, Guy is, ultimately, a software evangelist.

Last month, as a follow-up, I interviewed Guy, asking for advice for budding software evangelists, as well as for software development managers who would like to work more successfully with their organizations’ evangelists. The interview, “Software Evangelism in 10 Steps,” was published in the July 15 issue of SD Times, and I hope you enjoy it.